“We're Fighting to Stay Relevant” – Frans Steyn’s Honest Message!
Frans Steyn speaks his truth! In this wide-ranging conversation, the Cheetahs’ Director of Rugby reflects on his journey from iconic Springbok player to the man trying to steer a proud franchise through the storm. He explains why chasing wins every Saturday isn’t enough, how the Cheetahs are building something bigger off the field, and why staying relevant in the South African rugby system has never been harder. Steyn reveals that the Cheetahs could potentially secure the financial backing to re-enter Super Rugby — but they need SA Rugby to support them. He breaks down the broadcasting challenges, the broken calendar, the lack of exposure for smaller unions, and why players need more game time to grow. He also shares insights from his time under coaches like Rassie Erasmus and Jake White, and weighs in on what it will take to get the Currie Cup — and South African rugby — back on track. This is one of the most honest and important rugby interviews of the year.
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